Salesforce Troops.ai has announced the acquisition, a revenue and communications platform that uses Slack and Microsoft teams bots to remove CRM data from platforms like Salesforce.
Salesforce said in a statement that Troops and his team would become part of Slack – which it acquired in 2020 – when the deal closes in 2023. The terms of the deal have not been announced, but Troops.ai has raised $ 19.4 million to date, including investments from Crunchbase, Slack’s own venture fund.
The purchase comes two months after Salesforce co-CEO Brett Taylor told analysts that Salesforce “has no plans for M&A in the near term.”
Founded in New York in 2016, Troops aims to help streamline the data management process and provide users with real-time insights from ‘systems of record’ like Salesforce, Hubspot and Gendesk to ‘relationship systems’ like Slack and Microsoft. Teams using software bots.
“We have become a leader in the industry, working with some of the fastest growing companies in the world, including Salesforce and Slack,” Dan Rich, CEO and co-founder of Troops, wrote in a blog post. “We’ve done this by providing real-time insights from record systems like Salesforce to engagement systems like Slack, combining the information and actions needed by customer-oriented teams to close new deals and support existing customers.”
Since the acquisition of Slack, Salesforce has continued to benefit financially from the ongoing popularity of the messaging platform. In its latest financial results, Salesforce generated মোট 7.3 billion in total revenue, up 26% year-on-year, and the company said it expects to contribute $ 1.5 billion in sales from Slack in fiscal year 2023.
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